Marmalade in decline as Paddington struggles to lift sales

Tony

What Consumer Founder
Apr 7, 2008
18,307
3
38
Bolton
Guardian Consumer Affairs
2014 film brought only a slight boost to the bear’s favourite spread, which is now mainly the preserve of older peopleEven Paddington Bear, it seems, is having a hard time saving his beloved marmalade from an inexorable decline. As the spread’s greatest international ambassador, Paddington has...
Marmalade in decline as Paddington struggles to lift sales (external link to Guardian Consumer Affairs)